Attention fashionistas! Pantone just announced the colour of the year 2023 and damn, it’s gorgeous! The colour is Viva Magenta 18-1750, a vibrant upgrade to last year’s Very Peri, which was more subtle and calm. A stunning shade from the family of red, Viva Magenta screams power and empower. Moreover, the unconventional shade symbolises courage, encourages us to experiment, stand-out, and embrace life in its full glory. Enough reasons for us to get addicted, right?
According to Pantone’s website, “Pantone’s Color of The Year, Viva Magenta 18-1750, vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.”
An unconventional shade for an unconventional time:
— PANTONE (@pantone) December 2, 2022
a new vision. Color of the Year 2023: PANTONE 18-1750 Viva Magenta
Vibrating with vim and vigor, a shade rooted in nature descending from the red family demonstrating a new signal of strength.https://t.co/vxEQlBykRT#Pantone pic.twitter.com/pRIP6bI2NH
7 Ways To Wear Pantone’s Colour Of The Year, Viva Magenta
The shade is tots majestic and magical, and we can’t wait to add it to our wardrobes. Check out our picks doused in Viva Magenta so you can ace it like a pro.
Well, hope the coming year is as glorious as the colour of the year!
Featured Image: Pantone