Beauty

Skincare-Infused Makeup Is Set To Takeover The World Of Beauty In 2023

Eden Noronha  |  Jan 12, 2023
Skincare-Infused Makeup Is Set To Takeover The World Of Beauty In 2023

As we have finally arrived in the new year, it’s time to talk about some of the biggest beauty trends that are going to take over in 2023. And by far the most exciting one is skincare-infused makeup. Gone are the days when makeup was only about covering up skin concerns rather than addressing them. But that is changing slowly – especially this year, with more and more brands infusing skincare ingredients in their makeup products that are really bringing our glow games full circle. Makeup products are getting more versatile in terms of caring for your skin and not just in terms of using certain products in multiple ways. Here’s how skincare-infused makeup will be everywhere in the coming months and why it will most likely be the way forward in makeup.

What Is Skincare-Infused Makeup?

Skincare-infused makeup is basically making use of skin-loving ingredients in makeup formulations so that it delivers multiple benefits for the wearer. For example, foundations are featuring skincare ingredients so that they feel more comfortable on the skin. Concealers are getting active ingredients infused with their formulas so that they can treat and reduce the size of blemishes while covering them up. Lip glosses are not just aesthetically pleasing anymore, they are getting hydrating lip care ingredients in their formulas so that they address dry and chapped lips too. Even skincare products like sunscreens are coming up with tinted variants so as to offer lightweight coverage while protecting the skin from sun damage.

2023 Skincare Infused Makeup Trends To Watch Out For

Skin Minimalism

The popular skin minimalism trend is back and it is witnessing people ditching their extensive multi-step beauty routines and adopting hybrid products that do the job of multiple products in one step. BB creams are back for this reason as they offer lightweight skin tint coverage while serving as a moisturiser and sunscreen and in some cases, even as a primer. 

SPF Meets Lightweight Coverage

It has been stressed enough that sunscreen is a non-negotiable skin care product and that it needs to be worn even under makeup irrespective of whether or not your foundation has SPF too. For this very reason, more tinted sunscreens have been entering the market and gaining popularity amongst the beauty crowd. Not just that, these tinted sunscreen formulas that already offer coverage (like that of a low-coverage foundation) are also being formulated to double as makeup primers, so that your base makeup stays on for longer without looking greasy.

Lightweight Skincare Foundations

The new foundations in the beauty-verse are becoming more skin-friendly and their USP is the closest-to-skin effect. This means lighter and buildable coverage that covers up discolouration like spots and freckles and at the same time allows your skin to shine through, but the formulas also allow you to build up the coverage if desired. Ingredients like niacinamide and hyaluronic acid are being used in foundations as they help keep the foundation looking hydrated for longer and also prevent makeup from ageing your skin.

Corrective Concealers

Concealers are doing more than just hiding away your skin concerns. Concealers with skincare ingredients are all the hype now because they are honestly the solution to avoiding cakey and cracking makeup. Salicylic acid concealers are preferred for acne-prone skin whereas concealers with anti-ageing ingredients like niacinamide and hyaluronic acid are the best choice for under-eye areas as they prevent creasing and keep your under-eye skin hydrated.

So go on and enjoy this new makeup trend because it puts your skin first and will help you achieve all your glow goals.

Featured Image: Instagram

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