8 Fashion-Forward Brands That You Need To Check Out At This Fest In Mumbai!

Are you dying already? Has the heat gotten to you yet? Well if it has, we have to tell you about this cool thing happening over the weekend in Mumbai that will not take the angst of the summer away from you, BUT it will definitely be something you will love to attend. The newest edition of the StyleCracker Borough is here this weekend in Mumbai. Two days of food, fashion and style under one roof and these off-beat fashion brands are why you MUST go!  

1. The Missy Co.

This is a bold, edgy, ready-to-run-the-world kinda brand, inspired by the real women, made for real women. Check them out because they are all-inclusive and they believe every ‘missy’ is meant to shine.

Also Read About Street Shopping In Mumbai

2. Garo

Garo is a Kolkata-based ethnic wear brand that has its roots deep in Indian culture inspired by the ancient Indian textiles. Their designs are aimed at the Indian woman who is modern yet rooted with traditions and who dares to experiment but with refinement, class and confidence.

3. Tahweave

Going back to our roots, giving back to society and going GLOCAL (local to global) was the idea behind this sustainable, every day wear brand Tahweave. Their designs are for people who are modern yet rooted in their traditions. The designs are clean, simple yet experimental at the same time.

4. Sara – The Label

Sara-The Label lead with an attitude of a modern, strong and independent woman. The clothes are whimsical, edgy and elegant. The T-shirt’s and Slides have strong and bold slogans.

5. Sui

Sui (translated needle) is a budding, thoughtful fashion label that aims to connect the threads of travel to those of clean design. Not any kind of travel, but travel that inspires, energizes and fascinates. Their collections find inspiration from travel adventures; every piece of clothing is lovingly made in Delhi, India with sustainable fabrics.

6. Scribbology

It is a high street fashion wear brand by Nikky Jain. It is for fashionistas and connoisseurs who love experimenting with their style and silhouettes. Each creation is unique and a quirky take on street chic.

7. LoveGen

LoveGen is a young and vibrant high street fashion brand. Spearheaded by Bhavana Pandey, Nandita Mahtani and Dolly Sidhwani, this brand has been grown and nurtured in Mumbai. They cater to the bold, vivacious and demure woman of today. She is uninhibited, she is daring, she is willing to try something new, she is assertive and she is our muse. They are constantly innovating and designing styles that step toe to toe with the customer’s sensibilities and international trends.

8. Prose Stories

Prose Stories is a young, contemporary design house for women. Their styles include more classic to trendy pieces along with a lot of romantic detailing, ruffles, ditsy prints, florals, muted hues and holiday wear. All collections include a combination of designs. Some of which are curated from our suppliers based in and around Europe and some designed and manufactured in India.

Impressed? You ain’t seen nothing yet. Head on over to the StyleCracker Borough this weekend, that is the 13th and 14th, April 2019 to the Member’s Enclosure, Mahalaxmi Racecourse, Mumbai, to get your hands on these and many more fashion and beauty brands. This year, the StyleCracker Borough is all about Prêt, Travel and Light Indian fashion and beauty which is going to be right up your alley for the summer.

*This is a sponsored post for StyleCracker Borough