Nothing screams fashion faux pas louder than saying the name of an ultra hip, high-end, cult fashion label wrong! Most fashion houses have tricky French or Italian names, so we don’t blame you for mispronouncing them. You could be making subtle errors without even realising that you’re saying it wrong. But don’t hide your face in embarrassment just yet, we give you a handy guide on how to pronounce these popular but tricky fashion brand names the right way. Now you really are on your way to becoming a fashion it girl!
1. Bulgari
Image: Bulgari Official on Instagram
Incorrect: Buhl-gar-ee
Correct: Buhl-gur-ee
2. Burberry
Incorrect: Bur-berry
Correct: Bur-bur-ee (Forget about berries!)
3. Christian Louboutin
Incorrect: Christian Loo-bow-tin
Correct: Christian Loo-boo-tan
4. Dolce & Gabbana
Image: Dolce & Gabbana on Instagram
Incorrect: Dol-say And Gab-ana
Correct: Dol-chey And Gaba-na
5. Givenchy
Incorrect: Give-ven-chee
Correct: Zjhee-von-shee
6. Hermes
Incorrect: Her-meez
Correct: Er-mez (Any fashion girl knows the ‘H’ is silent!)
7. Herve Leger
Image: Herve Leger on Instagram
Incorrect: Her-vay Lay-ger
Correct: Air-vay Lay-jah
8. Louis Vuitton
Incorrect: Loo-is Voo-ton
Correct: Loo-wee Vee-tan (Yes, ‘LV’ for short but now you can pronounce it like a pro)
9. Miu Miu
Incorrect: Mee-you Mee-you
Correct: Mew Mew
10. Moschino
Image: Moschino on Instagram
Incorrect: Moss-chee-no
Correct: Mos-key-no
11. Proenza Schouler
Incorrect: Pro-en-za Schoo-ler
Correct: Pro-en-zuh Skool-er
12. Versace
Incorrect: Ver-sah-shay
Correct: Ver-sah-chee
13. Yves Saint Laurent
Image: YSL on Instagram
Incorrect: Eves Sahnt Loor-ant
Correct: Eve San Lau-ron (Admit it, you’ve always struggled with this one!)